Mahmoods, a halal fast food restaurant known for its scrumptious signature burgers, pizzas, wraps, shakes, and other food dishes, has decided to join the trend and establish a TikTok presence. The primary reason for Mahmoods’ decision to launch a TikTok account is due to an increase in usage of the platform among their target audience, rather than simply following trends. Statistics show that TikTok saw a YOY growth of 62.5% in users in 2022, and 31.9% of the population in the UK uses the platform. Below you can familiarize yourself with the results we have managed to achieve for Mahmoods in 12 months. Please keep in mind that Mahmoods did allocate very small additional budget for TikTok Ads or influencer collaborations, and all growth was achieved through organic means.
Task
Start a TikTok profile, produce engaging content, and maintain a strong connection with Mahmoods target audience
We believe to be a team of creatives who enjoy producing captivating TikTok videos that are both professional and visually appealing. Our goal was to showcase Mahmoods in a positive light and make them stand out from the rest. We specialize in assisting local restaurants to gain recognition by creating content that aligns with their brand voice.
